Tweeters demand fast response from brands

Chatbots enable brands rapidly connect and engage with its costumers without leaving them to wait a century to receive a response. More than fifty percent of twitter users expect a brand to answer their message under one hour. Yup, you only have got one damn hour to answer their message before they feel less prioritised. [...]

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Instagram’s Explore page is getting a makeover

The Explore page will now feature buttons on the top of the page in a carousel, giving users the option to swipe through subjects of their liking and see more posts about those specific subjects.  This means that you will be able to see more content related to your interests and not irrelevant ones that you [...]

Why you should include micro-influencers in your marketing strategy.

Like any other marketer, you have probably heard about influencer marketing or just the world influencer crowding the search engines. If you haven't, well... What is influencer marketing? Influencers are well respected and trusted individuals that are sought for opinions from typical pioneers online about a certain topic well known by the influencer. They provide [...]