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Instagram’s Explore page is getting a makeover

The Explore page will now feature buttons on the top of the page in a carousel, giving users the option to swipe through subjects of their liking and see more posts about those specific subjects.  This means that you will be able to see more content related to your interests and not irrelevant ones that you [...]

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Why you should include micro-influencers in your marketing strategy.

Like any other marketer, you have probably heard about influencer marketing or just the world influencer crowding the search engines. If you haven't, well... What is influencer marketing? Influencers are well respected and trusted individuals that are sought for opinions from typical pioneers online about a certain topic well known by the influencer. They provide [...]

5 ways to use Twitter Lists for business marketing

Twitter lists are a way to organize the people you are following on Twitter in groups. These are a curated stream of members’ most recent tweets. It is a way to organize your twitter feed so that you can read posts from a few selected users. Once you have created a list, only tweets from [...]

How to grow your business using Social Media SEO?

What is Social media SEO? Before we jump to the topic in hand, let me just walk you through what social media SEO is first. Social media SEO looks up to how social media activities can increase your website's organic traffic through search engines. How social media supports SEO? Although they have their differences, both [...]